Cheaper than Zillow.
Better than a click.
That’s not a slogan — it’s arithmetic. Here’s the honest comparison, and why the lead itself is a different animal.
| Zillow Premier Agent | Referral networks | Swaplet | |
|---|---|---|---|
| What you pay | $139–$300+ per connection (Zillow’s published metro average: US$223 ≈ $317 CAD) | 25–35% of your commission at closing | $49–$199 flat, only for leads you choose |
| Exclusivity | Shared with up to 3 agents | Usually exclusive | ✓ Always exclusive |
| Where the lead came from | Clicked a listing online | Another agent’s overflow | Physically toured a home and declared budget, beds, areas, timeline & financing |
| Ongoing commitment | Zip-code packages | Blanket referral agreements | ✓ None |
| When you win, who else does | — | The network takes a commission cut | The hosting colleague earns a $15–$60 flat bounty — your commission stays yours |
Competitor figures are their own published rates and averages; markets vary. We’re comfortable with the comparison — that’s why it’s on the page.
Do the math on one deal
One shared Zillow connection (US$223) in a major metro — before the follow-up race against three other agents even starts.
One Premium Swaplet unlock — pre-approved or cash, moving in 0–3 months, exclusive to you, toured a home this week.
A 25% referral fee on a modest $15,000 commission. On Swaplet, the same introduction costs a flat unlock. Keep the rest.
Every unlock is guaranteed
If the phone and the email are both dead, we credit you back — no forms, no arguing. Leads expire after 14 days so you’re never buying stale.
And you can earn, too
Host an open house with Swaplet capture and you’re on the other side of the exchange: $15–$60 flat bounty on every visitor a colleague unlocks. Most hosts see their first payout within one or two open houses.